Lung Cancer Research Foundation

The Challenge

Establishing the Lung Cancer Research Foundation (LCRF) as the impetus for innovation and place of discovery for a more successful future in lung cancer management.

The Solution

Zeno targeted local traditional and online media for the 6th Annual Strides for Life event, and helped LCRF get social by established Twitter handle, sharing health updates and lung cancer news with followers. By consistently posting on LCRF’s social media pages, and engaging with their fans, Zeno Group was able to increase their Facebook community by more than 147%.

The Results

  • Landed LCRF coverage in several media, including the NY Daily News, The East Hampton Press, The Southampton Independent  and Good Day NY