The Challenge

Maximize McAfee exposure during presidential election news cycle and position McAfee as a thought leader.

The Solution

Provide timely commentary on e-voting and offer McAfee as an expert resource to top tier outlets.

The Results

Zeno secured interviews with 5 top tier media outlets. Interviews were broadcast on Bloomberg West, Fox Business and NBC News wire and garnered articles in USA Today, Fox Business News wire and Boston Globe resulting in 32,256,497 total impressions.